WKIM Christmas 98.9 FM
98.9 The Bridge is a commercial radio station licensed to Munford, Tennessee, and serving the Memphis metropolitan area. It is owned by Cumulus Media and airs an adult contemporary radio format. From early November until the Christmas holidays, WKIM switches to all-Christmas music. Weekday mornings, WKIM carries the syndicated Bob & Sheri Show from WLNK Charlotte.